The McInerney Team Effective Selling Strategy
If you are SERIOUS about selling you home keep reading: You have probably stumbled upon this page because your home was on the market and did NOT sell.
I am sure that you are feeling a mixture of emotions anger, disappointment, despair, hopelessness.... However, there is hope; homes are selling in the greater Knoxville area every single day. So why did your home not sell? There are a number of factors that go into selling a home.
is your home as in good of condition as the other homes on the market? Did you past REALTOR® ever provide staging advice, arrange a meeting with a Professional Home Stager, show you pictures/comparisons of your on market competition, and provide you with feedback from your showings?
In a Buyer's Market "Price is King," there is way too many choices out there for someone to have to pay above market value. Did your past REALTOR® provide you with a detailed Comparative Market Analysis? Did they provide you with market updates throughout your listing term?
Marketing and Advertising
How was your home marketed and advertised? Did it have a strong internet exposure (hint, go to Google and enter your property address- this will give your insight to just how well it was advertised online). With over 95% of all home buyers using the Internet as their primary method of searching for homes having a strong on-line advertising/marketing exposure is CRITICAL.
Is Your Home Getting the Exposure it needs?
Let's face it. Selling a home is not as easy as it used to be. With high inventory and a substantially decreased number of qualified buyers, the days of simply placing a "For Sale" sign in the yard and listing it in the MLS are over. Selling a home in today's market requires a well thought out, highly researched, and technologically based marketing and advertising campaign.
Christine McInerney and The McInerney Team are technology savvy Online Marketing Experts. Over the past 4 years, we have formulated and perfected a strategy that allows us to effectively sell homes by harnessing the power of the Internet and Social Media by providing our listings with unsurpassed exposure. In sales, exposing your home to the largest number of Buyers is not just important, it is CRITICAL.
However, don't just take my word for it on how good our online exposure is- see for yourself. Christine possesses a Master of Science and is formally trained in research, analyzing data, and problem-solving. The McInerney Team is constantly reviewing, analyzing, and implementing strategies to sell our listings and give our clients the results they deserve ... A Sold Home.
If you are looking for REALTORS® that are aggressive, proactive, open-minded, hardworking, who create hand tailored marketing campaigns to each of our properties and who will also providing you with regular feedback reports, graphs, status updates, as well as on-going marketing reports so you know what is "going on" when your home is on the market then give us a call (865-237-5289) so we can set up a plan that works for all of us.
However, if you are looking for a real estate agent who uses "canned marketing/advertising" where every home they list is advertised EXACTLY the same way as every other home then we may not be the right choice for you.
The McInerney Team operates around two main principles:
1) HONESTY - We do not, and will not sugar coat things for our client. Real Estate news/information is not always positive and sometimes you may not like what we have to say. I can't think of a single person who "wants" to hear that their home is currently worth less than what they paid for it, or that their new "remodel" is probably going to turn off the majority of today's Buyers. However, we are honest, state the truth and will not sugar coat or embellish or give false information just to "get a listing".
2) WIN-WIN OR NO DEAL - Whenever we enter into a business relationship with someone we feel that the situation must be win/win for all parties involved. We are flexible, approachable, patient, and understanding. In order to sell a home all parties have to work together towards a common goal...selling the home.